Value Over Price

Recognizing value key to buying home — chicagotribune.com

Calling today’s market a “buyer’s market” implies that now is the time to find a deal, but buyers show signs of wanting to wait a little longer, to see if prices will go any lower. That’s not a bad strategy, says the Tribune’s Carolyn Bigda, but the problem is timing that right. Instead of focusing on price alone, she counsels doing your research and finding good deals in neighborhoods you like; chances are, neighborhoods with good amenities, location, schools, etc have held their value, and will continue to do so. Choosing a particular lifestyle is just as important as finding a bargain.